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Tana
Indonesia

BRANDING
MARKETING
CREATIVE DIRECTION
PRODUCT DESIGN
STRATEGIC PLANNING


About:

Tana is a home and living goods brand that was originally inspired and made in Indonesia.
ana products are handmade and Tana also prioritizes sustainability.

Every season Tana adopts one of 
Indonesian culture to inspire the designs and with the help of local artisans for the production phase, you can finally get the taste of Indonesia’s cultural diversity.

To read the full version of the branding:

about

mataram season


My Scope:

In Tana I work as a CMO who’s responsible of every Tana’s marketing and branding including the strategic planning, digital outputs, photoshoot/videoshoot, social media, and journaling.

I also work as a designer and design couples of the products; packaging, kain, and attire.